Shopping Centers Today

JUL 2018

Shopping Centers Today is the news magazine of the International Council of Shopping Centers (ICSC)

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J U L Y 2 0 1 8 / S C T 21 and-mortar store, in Williamsburg, in 2016, we knew it was a risk," Kriegsman said. "The immediate success of Williamsburg, and, subsequently, NoLITa, tells us that our customers are still eager to shop in a physical storefront." n the future of retail." Under the tagline "by women for women," the Bulletin stores and website stock some 150 brands, most of which are small wom- en-owned-and-operated businesses. "When we opened our first brick- Bulletin began life in the spring of 2014 as a digital magazine aimed at young women and featuring edgy, Internet-based apparel; accesso- ries and gifts; and home decor brands. In June the retail startup is set to open its third physical store in New York City, a flagship in Union Square. The retailer's two existing stores are locat- ed in the trendy neighborhoods of Williamsburg, Brooklyn; and NoLITa (North of Little Italy). Rather than operate within the confines of wholesale or consign- ment, Bulletin aims to perfect a "retail membership model" that allows brands to pay a low fee to sell in-store, but the company takes an exponen- tially higher commission on product sales, according to Ali Kriegsman, who launched the concept with co-founder Alana Branston. "We are building a brand that reimagines what physical retail looks like in the 21st century, given the rise of platforms like Amazon and Instagram," said Kriegsman. "The Union Square flagship is a huge milestone for Bulletin and 'BY WOMEN FOR WOMEN' IS RETAILER BULLETIN'S MANTRA Japanese secondhand chain growing in California A trendy secondhand concept from Asia is gaining popularity among hipsters seeking high-end used merchandise. Japanese conglomerate GEO Holdings is expanding its 2nd Street secondhand luxury-apparel concept in the U.S. The company opened street-front stores in May on Melrose Avenue, in Los Angeles; and in the Old Town district of Pasadena, Calif. GEO Holdings will also open a third store, later this summer, in Costa Mesa, Calif. Beyond its online presence, GEO Holdings operates roughly 1,800 GEO shops, which rent CDs, DVDs and video games, in addition to selling new products. The 2nd Street concept deals in recycled and reused products, including clothing, furniture and electronics. n

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