Shopping Centers Today International

FEB 2016

Shopping Centers Today is the news magazine of the International Council of Shopping Centers (ICSC)

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Page 52 of 59

ICSC's major deal making conferences are about to become much more instructive with the addition of in-depth profes- sional development sessions. The ICSC Academy, as the pro- gram is called, was introduced at a number of regional confer- ences during the second semester of 2015. "Networking and education are top priorities for our mem- bers and ICSC is committed to delivering a unified experience. Dealmaking events are natural platforms to make this hap- pen," said Sandhya Espitia, Vice President of Education and Certification. ICSC Academy consists of a portfolio of education classes in a variety of disciplines. Industry professionals who attend a deal making conference will have the opportunity to enroll in three-hour classes of their choice in order to enhance their conference experience. "Moving forward and into 2016, this will dramatically change the landscape of our education program," said Ja- son Barnhart, ICSC's director of education. "We're going to be at key Deal Making conferences with three or four Academy sessions." ICSC Academy will offer sessions that are relevant, timely and needed. From finance to omnichannel, and from leasing to asset management, participants are immersed in an inclu- sive learning experience led by industry experts. "While participants can be competitors on the trade-show they are peers in the classroom. ICSC is here to facilitate knowledge development and peer learning which will only lead to industry advancement," said Espitia. The workshop format engages the participants, making them less susceptible to the ever-present distraction of hand- held devices, points out ICSC instructor Kenneth S. Lamy, president of The Lamy Group, a New Orleans–based financial management consulting firm. "If it's simply someone in front of a group giving a speech, which is a lecture, it is going to be flat as a pancake, and a failure, because it is one-way communi- cation, and the student wants to be involved." Academy sessions are both instructor-led and student-cen- tered, drawing on the collective expertise of the individuals present as well as on the concepts the facilitator is presenting. "It becomes an interaction of the professionals in the room sharing information about how they do things and solve issues — they're teaching each other," Lamy said. "The student not only learns, but they become aware of resources including in- dustry contacts and are given tools as part of that experience." ICSC Academy will be held at the following conferences in 2016: Mid-Atlantic Conference & Dealmaking, Florida Con- ference & Dealmaking, the Midwest Idea Exchange, RECon and the New York National Conference. — Matt Hudgins I C S C N E W S Dealmaking conferences add educational component S . L a m y , C R X , f o u n d e R a n d p R e S i d e n t , t h e L a m y G R o u p For the latest breaking news about shopping center development and the retail industry from Shopping Centers Today , follow @sctnews on twitter and "like" us on facebook . F e b r u a r y 2 0 1 6 / S C T 53

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