Shopping Centers Today is the news magazine of the International Council of Shopping Centers (ICSC)
Issue link: https://sct.epubxp.com/i/62026
RET AILING TODA Y sales at nearly $130 million, up some 1 percent from 2009. The largest operator, Subway, is a category killer that holds nearly 46 percent of the sandwich market. Sales were nearly $11 billion across 23,850 units, says Technomic. Arby's, the na- tion's second-largest, reported sales of $3 billion from 3,523 shops, and Quiz- Marc Smith VP/General Manager Ontario Mills, a Simon Company nos posted $1.4 billion from 3,103 shops. "It's very, very competitive," said Paul. "Subway has been taking share from virtually all the players." Despite Subway's aggressive advertising and $5 sandwiches, Togo's sees an opening. "Af- ter we leave the top players, the category is fragmented," Paul said. Jimmy John's, for one, was able to capitalize on relative weakness at Quiznos and Arby's to realize a 22 percent year-on-year sales increase in 2010, according to Technomic. Cobler's own franchise, MTC Restaurant Group, which has 14 shops in California, reports that sales grew by 9 percent last year at shops open a year or more. Over the past several years, Togo's By partnering with the City of Ontario, The Mills continues to add an even greater selection of popular designer brands including Coach Men's Factory, Betsey Johnson, Forever 21 and J. Crew Factory, further solidifying our prominent role as California's largest outlet and value retail shopping destination. Ontario is a City that thinks like a business. ONTARIO, CALIFORNIA. WE THINK RETAIL. has spent considerable time reworking its identity. Under former owners Togo's expanded mainly as a co-branded restau- rant with Dunkin' Donuts. To return to its roots, the company unveiled a new look for all the restaurants, including an avocado green and bright orange logo. The new prototype features fresh menu boards, wood floors and counters and modern furniture reflecting the new color scheme. The look also boasts flat- screen TVs and pictures of surfers, in homage to the California roots. Togo's remodeled 10 shops last year and wants to do the same with 28 this year. With the rebranding, Togo's opened its first company-owned shops in many years. "It was a vote of confi- dence around what we were seeing with prototype restaurants," Peterson said. The company also joined Franchise America Finance to help franchisees ob- tain funding, because in these recession- ary times, small-business financing has all but dried up, Peterson says. "The big- gest challenge for us is around financ- ing," he said. "It has been a real struggle for us. This is a big deal and it will have a pretty big impact on our financing go- ing forward." www.ontariothinksretail.com 909.395.2005 MAYOR PAUL S. LEON I MAYOR PRO TEM SHEILA MAUTZ COUNCIL MEMBERS I ALAN D. WAPNER, JIM W. BOWMAN, DEBRA DORST-PORADA 106 SCT / MAY 2012 Franchisees Monty and Diana Coury are set to open the first of three Arizona Togo's (at an investment of between $200,000 and $300,000 per site) in Gil- bert next month. The other two are to be in Mesa and Chandler. "I signed up to open one store at first," said Monty Coury. "But once I met with manage- ment in San Jose, I changed my mind and decided to open three stores." SCT